EPISODE 35 : Ensuring your numbers are comparable

How lucky are we as business owners to live in a time when we have access to an abundance of analytical information about our businesses … but with great power comes great responsibility!  In this episode I wanted to take a moment to discuss the importance of ensuring that the information we choose to use and the sources of which we choose to draw the information from must be neutralised to ensure that when we do compare the information to make decisions when it comes to our business, that we do so with the information in it’s comparable format … take a listen x