EPISODE 86 : There are no shortcuts!

"Every shortcut has a price usually greater than the reward"

It becomes increasingly concerning with every facebook post, on every business forum when I see business owners completely consumed with sales, with social media, with funnels.  Where are those business owners who are consumed by business success? Where are they asking for assistance to help them to create solid financial foundations in their business?

I know where they are... they are the ones too scared to look at their bank balances, are kept awake at night working out ways to make this game of being in business work.  With not one consideration that the answer is under their noses ... know your numbers!

Instead, they choose very obviously to bypass this part of the framework needed to set up a successful business ... they take the short cut straight to selling. Straight to spending money on advertising, on setting up their instaworthy offices ... only to find themselves struggling right from day one to make money and make the money in their business count.

Stop taking shortcuts!!!  What's the rush? The reality ... your business will be around longer if you take the time now.  There is no need to rush. This episode is a timely reminder as we move into a new financial year, that it's never too late to get it right.  But you need to trash this idea that you can simply bypass this part of the process, and embrace the new norm of taking the time to do things right.  There are no shortcuts! 

But, it comes with a warning.  Only those serious about making real progress in their businesses need listen. Look around, because those you admire, those successful business owners ... they already know this stuff.  Take a listen. A x

Some resources that may assist you with getting more acquainted with your numbers;

Free PDF download : A guide to business forecasting

Free PDF download : 3 things you can do daily to improve your cashflow

Mini Course : Getting started with Xero

Mini Course : Getting started with Quickbooks

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