EPISODE 220 : Where Is the Cash Going? A Simple Leak-Spotting Framework

You’re making money… so why does it feel like there’s none left?

If you’ve ever looked at your bank account and wondered where your cash is actually going — this episode breaks it down in a way that finally makes sense.

In this episode of The Boring Sh!t You Need to Know About Business, we unpack one of the most common (and frustrating) challenges for small business owners: cash disappearing despite steady sales.

This isn’t about working harder or chasing more revenue.
It’s about understanding what’s happening to your money after it comes in.

I'll walk you through a simple, practical leak-spotting framework to help you identify where your cash is being lost — and what to do about it.

What you’ll learn in this episode:

• Why “making more money” isn’t always the solution to cash flow problems
• The 4 key areas where cash leaks happen in a business
• How pricing can quietly drain your cash (even when you’re busy)
• The hidden impact of cost creep and small expenses over time
• Why timing (not profit) is often the real cash flow issue
• How everyday decisions influence your financial position more than you think
• A simple way to start spotting leaks immediately — without overwhelm

This episode is for you if:

• You’re generating revenue but not seeing it build in your bank account
• You feel like your business is “busy but tight” financially
• You want more clarity and control over your cash flow
• You’re ready to stop guessing and start making informed financial decisions

Key Takeaway:

Your cash isn’t disappearing.
It’s being allocated — intentionally or not.

Once you understand where it’s going, you can take control of what happens next.

Ready to get clearer on your cash?

If you’re done second-guessing your numbers and want a simple, structured way to understand your cash flow, check out the Small Business Cashflow Course.

Or reach out to work together — because this is exactly the work we do.